20-30% of your merchants will leave this year. Zeal changes that.
Zeal turns your existing card machines into a customer intelligence and loyalty engine, identifying customers, surfacing real-time insights, and driving repeat visits automatically. No new hardware. No app downloads. No friction.
The World's #1 VAS Solution on Payment Terminals
























Win more merchants. Keep them longer. Know when either is at risk.
Card payment providers are competing in a market where free terminal offers are everywhere and margins are under constant pressure. Zeal changes what a terminal is worth: both to the merchant, and to the ISO who placed it.

Win more merchants
Payment terminal loyalty gives ISOs a sign-up argument that has nothing to do with hardware or rate. Merchants who can see their own customers, track returning visitors, and run a loyalty programme don’t make decisions based on price. They stay because the terminal is doing something no competitor can walk in and replicate overnight.
Keep them longer
Most card payment providers find out a merchant has churned at the end of the following month. By then it’s already too late. Zeal surfaces the signals earlier: falling transaction frequency, declining basket sizes, regulars going quiet. The visibility to act before the decision is made.


Spot at risk merchants before you lose them
ISO value-added services only create retention if merchants actually use them. Zeal’s portfolio dashboard shows which merchants are active, disengaging, or need attention across the entire estate in real time.
Partner types
ISO
Your merchants are fielding offers every week: free terminals, lower rates, promises that all sound the same.
Zeal gives you something none of those pitches have: a reason to sign that isn’t the hardware, and a reason to stay that isn’t the price.
Acquirer
Portfolio health depends on merchants staying. Right now you find out a merchant has churned when the transaction data stops arriving.
Zeal surfaces at-risk signals before that happens – across your entire estate, in real time.
ISV
You’re already building on the terminal. Zeal adds a loyalty and data layer on top of your existing stack. There’s no build required, no system to manage.
Your merchants get more; you get a stronger product without the development overhead.
Reseller
SME merchants are asking for more than just a card machine.
Zeal gives you a differentiated offer that moves the conversation away from price and justifies a margin that reflects the value you’re actually delivering.
Different route to the merchant, same edge: stickier relationships, richer data, a product that’s hard to walk away from. See what that looks like for you.
Talk to SalesWhat isn’t your dashboard showing you?
Talk to SalesISOs can’t see merchant turnover until the end of the following month.
By then, churn has already started. That’s the ISO pain point no TMS solves: the gap between what’s happening at the terminal today and what shows up in the data weeks later.
Payment terminal loyalty changes what that data looks like. When Zeal is live on a merchant’s terminal, every transaction becomes a signal:
The portfolio view shows you which merchants are active, which are disengaging, and which need a conversation…before they’ve had one with a competitor.
Zeal loyalty options
Whether you have an existing loyalty programme or not, Zeal has different options to fit your business needs.



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Launch stamps or points based loyalty
Choose stamps or points and set your rewards.
Your card machines will identify customers, show them their progress, and reward them after every transaction.
No app needed.
Collect the customer's phone number once
Customers enter their phone number a single time.
After the first entry it's linked to their card token, so your card machines recognise them automatically on every future payment.
Merchants build their customer database with every transaction.
Link your existing loyalty engine & CDP
Built for enterprise retailers with established loyalty programmes that need an uplift in loyalty events and higher conversion.
Zeal connects your loyalty engine and CDP directly to the terminal — no rebuild of your existing programme.



Zeal loyalty options
Whether you have an existing loyalty program or not, Zeal has different options to fit your business needs.
Zeal is revolutionising payments & loyalty for merchants. Merchants using Zeal have witnessed massive boosts in customer retention, loyalty programme participation and overall sales.
boost in retention rate for a leading burger chain in Cairo, Egypt

of customers engaging with loyalty on Zeal for its convenience and ease of use

increase in sales attributed to retention and CLV boost using Zeal

Don’t take our word for it
Zeal has flexible pricing to fit your business needs
Talk to sales to learn more about ongoing deals or partnership opportunities.
Free
Enable your card machines to recognise your customers and collect feedback after every transaction.
A Basic plan enables you to:
Brand your card machine screens
Collect customer feedback for every transaction
Access basic reports
Custom
pricing
Provided through your payment provider, on revenue share or an annual licence across nominated terminals.
All features available in the Basic plan, plus:
Offer zero-friction loyalty on your card machines
View customer profiles and insights
Export powerful reports
View transactions history
Get priority support for your business
Zeal is a globally-recognised award-winning solution











UK Fintech Awards 2026: Winner, Team of the Year and Winner, Innovator of the Year (Belal Mohamed, CTO) · Juniper Research Future Digital Awards 2023: Platinum, Payment Terminal Innovation · The Card & Payments Awards: 4x Finalist 2024 · UK Chartered Institute of Export: Innovation in Trade 2024 · Ingenico Making Data Pay Awards 2023: 1st Place
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Want to learn more?
Frequently asked questions
Zeal makes your card machines smart, enabling them to recognise customers, offer loyalty programmes, and provide powerful data insights. Zeal helps you identify in-store customers, personalise their experience, and drive repeat business, all on your existing card machines with no additional setup required. This allows you to form better strategies, improve customer retention, increase customer lifetime value (CLV), and ultimately boost your revenue.
With Zeal, you gain access to real-time customer insights, loyalty programme capabilities, and personalised engagement tools. This means:
- Increased customer retention and repeat visits
- Higher spending per customer
- Data-driven marketing strategies
- Loyalty rewards with every transaction
Getting started is simple, with no setup effort required. Here’s what you need to do:
- Sign up: Fill out the registration form on our website here.
- Setup: If your card machines already have Zeal, you can start using it immediately. If not, our integrations team will reach out to your payment provider to install Zeal on your card machines, with no effort needed on your end.
- Go Live: Start recognising customers, offering loyalty programmes, and accessing powerful insights from your Zeal dashboard.
Zeal works with all existing card machines running on both Android and Linux systems. Your card machine may come with Zeal pre-installed, or our team may contact your payment provider to install it. Zeal is installed remotely on your card machines in collaboration with your payment provider, requiring no hardware changes and no setup effort on your end.









